#

← Back to news

Prototype Zaxby's coming to Easley, Pickens

Published: August 14, 2014

Prototype Zaxby's coming to Easley, Pickens

Ron Barnett, The Greenville News 3:03 p.m. EDT July 30, 2014

Maybe a chicken can't change its colors, but Zaxby's, one of the Upstate's favorite places for Wings and Fingerz, is changing its look.

The 15-state chain has chosen Pickens County to build the prototypes of its new rustic red barn style, company officials said.

The Easley store on U.S. 123 will be torn down and reborn in the new style right next to its current location sometime around November, according to J.J. DeRoy, director of market development for corporate-owned stores.

And a brand new Zaxby's is going up in Pickens, the county seat's first, in front of Walmart on Gentry Memorial Highway, said Jeremy Thornton, licensee of that location.

"The décor and the way the store looks on the outside fits the county because this is the gateway to the mountains," he told The Greenville News. "Pickens is right there at the edge, and it's got the rustic Southern look to it. It looks like it belongs in the foothills."

He hopes to open it around Labor Day.

Easley Zaxby's fans will be happy to see the store freed from its cramped site, which frequently resulted in traffic backing up on the highway from customers trying to turn in to the drive-thru.

The new store not only will be bigger than the one that's been there the past 18 years but it will have two entrances – one off U.S. 123 and one off Dogwood Lane. And it will have two drive-thru lanes.

Both new stores will have high ceilings, a variety of seating arrangements, new wall finishes and the new touch-screen Coca-Cola Freestyle machines, which allow choices of more than 100 types of beverages.

The kitchen will be about twice as big and operate with eight to 10 staff members, up from four at the old site, DeRoy said.

"We'll treat it just like a brand new location," he said.

Even in its former hemmed-in quarters, the Easley store outperformed many of the Athens, Ga.-based chain's larger restaurants, he said, and the company considers Pickens County is a hot territory for its business.

Thornton believes Pickens is ripe for it.

"Just this one area, it looks like it's going to pop," Thornton said.